Is it really worth to work in trading business

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5 reasons Google is the best place to work in America and no other company can touch it

Headquartered in Mountain View, California, Google — recently renamed Alphabet in a corporate restructuring — just topped Business Insider’s 2020 list of the 50 best companies to work for in America, based on exclusive data from PayScale.

The search giant dethroned Facebook (ranked No. 5), which held the top spot in 2020.

US employees who work at Google gave the company high marks on PayScale’s employee survey in a number of areas, including compensation, job satisfaction, and job meaning.

Here’s why Google ranked the best company to work for in America:

A high percentage of Googlers say they’re satisfied in their job.

According to PayScale, 86% of Google employees say they are either extremely satisfied or fairly satisfied with their job.

As Google HR boss Laszlo Bock explains in his book, “Work Rules!” the key to Google’s success as a workplace is constantly innovating, experimenting, and keeping things fun.

“What’s beautiful about this approach is that a great environment is a self-reinforcing one: All of these efforts support one another, and together create an organization that is creative, fun, hardworking, and highly productive,” he writes.

A major contributor to Google’s unique work environment is all the amazing perks the “Googleplex” has to offer.

More than 64,000 Google employees can take advantage of perks like free healthy and gourmet meals, laundry and fitness facilities, generous paid parental leave, and on-site childcare. One employee in Mountain View describes Google as “a company that treats their employees great and in return gets motivated and loyal employees.”

Employees also report that Google allows them flexibility to work on passion projects and tap into their creativity. Google also encourages its employees to become teachers and coach one another to help build a more creative, satisfied, and intimate community of employees.

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Most Googlers think their work makes the world a better place.

PayScale reports 73% of Google employees find their jobs to be meaningful. This isn’t surprising, considering the company’s mission: “to organize the world’s information and make it universally accessible and useful.”

As Bock explains, this is “a moral rather than a business goal,” and one that is intentionally impossible to achieve.

“This creates motivation to constantly innovate and push into new areas,” he writes. “A mission that is about being a ‘market leader,’ once accomplished, offers little more inspiration. The broad scope of our mission allows Google to move forward by steering with a compass rather than a speedometer.”

Googlers have responded well to this mission, saying on Glassdoor that meaningful and challenging projects are what attracted them to and keeps them at the company.

Googlers say their compensation is the best.

Google attracts and keeps talent with its competitive salaries. According to PayScale, the median salary of experienced workers is $140,000, the second highest on the list, and even employees with less than one year of experience earn on average about $93,000.

Google also gets high points for paying above market for its employees.

It’s worth noting that two people in the same role at Google can be paid drastically different amounts, and this is intentional.

“It’s hard work to have pay ranges where someone can make two or even 10 times more than someone else,” Bock writes. “But it’s much harder to watch your highest-potential and best people walk out the door. It makes you wonder which companies are really paying unfairly: the ones where the best people make far more than average, or the ones where everyone is paid the same.”

More than one-quarter of Googlers telecommute at least some of the time.

With a perk like free Wi-Fi-enabled shuttles to and from work, it’s easy to understand why only 28% of employees work from home or telecommute some, most, or all of the time.

Still, PayScale finds that t his is more than some other major tech companies like Amazon, Netflix, and Apple.

“The company is flexible,” an employee who works at Google’s headquarters writes on Glassdoor. “If you’re lucky, you won’t have a micromanager boss and you can be somewhat flexible in how you work. But don’t get me wrong — you’ll work a lot. But you don’t have to do all of it chained to your desk.”

Some employees say their job is low-stress.

While 12% of employees reporting their job isn’t stressful may not seem significant, compared to other companies on the 2020 Fortune 500 list, this is a relatively high score — only 53 companies had more employees report low stress levels at work.

Perhaps one contributor to lower stress levels is the various perks like on-site massages, free fitness classes and gym memberships, and a generous vacation plan that help employees unwind.

Another possible contributor: “The work environment is laid back, and less competitive than others. It really allows room for creativity,” writes a Google product manager.

While the work at Google is inevitably demanding, and the company encourages its employees to set ambitious goals for themselves, Google managers don’t expect people to meet these goals, and instead they make a point to help people learn from their failures.

What’s more, the company encourages a culture of transparency and has a unique way of preventing backstabbing.

“The way we solve the ‘backstabbing’ problem, for example, is that if you write a nasty email about someone, you shouldn’t be surprised if they are added to the email thread,” Bock writes. “I remember the first time I complained about somebody in an email and my manager promptly copied that person, which forced us to quickly resolve the issue. It was a stark lesson in the importance of having direct conversations with colleagues!”

Get the latest Google stock price here.

Find out how your salary stacks up on PayScale.

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Is Uber really worth billions of dollars?

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Everything about Uber is big.

The taxi app and delivery business is America’s biggest venture capital-backed company.

It is forecast to raise $10bn ($7.6bn) when it sells its shares on the New York Stock Exchange – one of the largest amounts on record.

And the 10-year-old company could be valued at as much as $90bn when it floats.

However, the other big thing about Uber is its losses which, although down on the previous year, hit $3bn in 2020.

And that raises the biggest point of all – when will Uber make a profit and perhaps justify that massive market valuation?

It is the question that Uber’s chief executive, Dara Khosrowshahi, will face over the next few weeks as he embarks on a roadshow to visit potential investors ahead of the flotation, which is expected in May.

What reception will Uber get?

Uber is not the first of its ilk to float this year.

Of the so-called unicorns – venture capital-backed businesses valued at $1bn or more – Uber’s closest US rival, Lyft, floated at the end of March, while online scrapbook company Pinterest is expected to list its shares next week.

But so far, those initial public offerings (IPO) have shown that there is some caution over valuations. Lyft’s stock price has fallen 15.2% since it floated.

Pinterest has priced its shares at between $15 and $17 each, which gives it a value of up to $11.3bn. However, that is still below the $12bn valuation the company had during its most recent round of private funding two years ago.

Against this backdrop, will Uber be able to hit that $100bn valuation?

Kathleen Smith, from Renaissance Capital, says: “I think sometimes they are a little bit tone deaf because they’ve been in a world where everyone has been climbing all over themselves to get to invest in their companies.

“They think then ‘oh, that means they’ll roll out the red carpet in the public markets’ – and it’s not that kind of place.”

When will Uber make a profit?

The company is unlikely to make any money soon, according to the IPO documents it filed on Thursday.

“We have incurred significant losses since inception, including in the US and other major markets,” it said. “We expect our operating expenses to increase significantly in the foreseeable future, and we may not achieve profitability.”

It expects losses to continue in the “near-term” because of higher investment in areas such as increasing the use of its apps, expanding into new markets and continuing to develop its autonomous cars division.

In a letter to potential shareholders, Mr Khosrowshahi said: “We will not shy away from making short-term financial sacrifices where we see clear long-term benefits.”

Jordan Stuart, from Federated Investors Inc., says investors are willing to be patient when it comes to profit, but only if a company can spell out how it intends to get there.

Amazon, for example, didn’t make an annual profit until six years after its 1997 flotation. Even then, it took a while before investors could see a sustainable path to profitability.

Mr Stuart said: “The stock really moved let’s say five or six years ago when they were really able to show ‘hey, we can turn off investment to show profitability if we want and give up top line growth for bottom line growth but we’re not going to do that’.

“Some of these companies, if they can show that scalability, that ability to turn that profit nozzle on or off, then I think investors. are going to give companies a chance to say ‘this is worth X amount of billions of dollars’.”

Uber’s sales are growing. Revenue has risen from $3.8bn in 2020 to $11.2bn in 2020.

Gross bookings from Uber’s core business – which accounts for the majority of sales – jumped from $18.8bn in 2020 to $41.5bn last year.

In its filing, Uber says it expects people to move away from the expense of owning a car to using services to get around.

Uber is also investing in e-bikes and e-scooters where it hopes to capture customers who make shorter journeys.

But investors want to see a plan.

Mr Stuart said: “I do believe [investors] have raised the bar and said ‘we’re not going to look at clicks or eyeballs or users anymore unless you can show us where is that profitability’.”

What do Uber’s IPO documents reveal?

Dan Ives, managing director and equity analyst Wedbush Securities, said the company’s IPO filing is the first time people will be able to “really get under the covers of Uber to understand the financials”.

But there are some areas of concern.

The firm’s US and Canadian business does not appear to have recovered from the #DeleteUber campaign in 2020 – not a stellar year for the company – which was first spurred by claims that Uber attempted to break a taxi strike by New York taxi drivers.

The hashtag then reappeared on social media when former Uber engineer Susan Fowler wrote a blog which alleged a toxic work environment at the company.

Uber said “our ridesharing category position generally declined in 2020 in the substantial majority of the regions in which we operate impacted in part by heavy subsidies and discounts by our competitors in various markets”.

Another potential concern is the employment status of Uber’s drivers. They are classed as independent contractors, but Uber is still facing legal issues about this and if workers were to be considered employees then Uber could face higher costs.

What now for Uber?

Uber did not specify what price it will sell its shares at – that is something to be determined over the coming weeks as Mr Khosrowshahi meets potential investors.

“A lot of technology investors are looking for is who is going to be the next FAANG,” said Mr Ives, referring to the acronym for Facebook, Amazon, Apple, Netflix and Alphabet, which is the parent company of Google.

But Ms Smith said: “In light of the fact that we have seen Lyft and its very poor trading and then in seeing what Pinterest is doing tells me that investors may be a bit more ‘wait and see’ about Uber.”

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